Alvaro Negredo, Best “Signing” of 2011?

“Tuvimos [ofertas] por Perotti y Negredo, de 14 y 30 millones de euros, respectivamente. Una de un equipo español (del Atlético por Negredo) y, otra, de otro extranjero (la Juventus vino a por Perotti). Se descartaron, se hizo un gran esfuerzo para que no saliesen piezas clave de la plantilla”.

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We had offers for Perotti and Negredo, of 14 and 30 million euros, respectively. One from a Spanish team (Atletico, for Negredo), and another from a foreign team (Juventus for Perortti). We tossed them out, and made a big effort that key pieces of the team didn’t leave.

On the day that RM’s option to re-purchase Negredo expired, I really felt that keeping our star forward was the biggest and best move of the transfer window. Given that we didn’t make any other moves in the remaining piece of the transfer window, and that Atleti made such a serious offer, I think it’s worth taking a closer look at that notion.

As fans of Sevilla we’ve become fairly accustomed to seeing superstars we never really wanted to sell leave the club so that we can continue to operate and exist without a debt-generating budget. It’s a hard reality (and one we’ve discussed at length), but one we know and understand. However, I think it’s worth considering after what most of us would call yet another of many disappointing transfer seasons in recent years: if our M.O. the last decade or so has been to produce and sell income- and profit-generating stars that help our pocketbook but lessen our on-field performance, how do we think of a transfer window in which we didn’t get any great new players, but also kept our most obvious profit-generating signings? Or in other words, do we need to redefine our notion of what a successful transfer season is?

It seems pretty clear that not having money generated by a big sale pretty directly lead us to not signing Dos Santos, and it was weird to see Capel go for so little, but if we want the club to move toward both stability and greater success, isn’t that necessarily going to be a slow process with lots of lost Gio’s along the way? Most of us agree that going into debt to sign new players is a bad idea; if we want the club to live within its means but move toward bigger things, I think we’re going to have a lot of transfer windows like this one, wherein the biggest moves we make are not moving at all, and the biggest signings we land are the players we don’t sell.